How Video Platform Craftsy Is Acquiring 1,600 Paying Students Per Day

Name: Craftsy

Quick Pitch: Online video tutorials for a range of crafts.

Genius Idea: A baked-in e-commerce offering for patterns and supplies.

In 2010, John Levisay realized that the “promise of online education was not being fulfilled.” The former eBay and ServiceMagic executive went on later that year to found Craftsy, an online platform that teaches users a range of craft skills, from cake decorating to weaving, through paid video courses. The company raised an angel round of funding in May 2010 and launched a website one year later.

“We were seeing glorified PowerPoints with voiceovers, grainy video taken at the back of classrooms — it wasn’t what online educatiā€¦
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More About: bizspark, crafts, craftsy, trending

via Mashable!


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